Revenue multiplied by 10 in the first year at a tourist apartment complex
We ran digital strategy for this complex for more than two years. We worked on its visibility and online reputation, and built an in-house system so each stay takes less effort to run.
The challenge
An apartment complex depends on two things: being found and running every stay well. It needed higher occupancy, more visibility on booking platforms and a stronger online reputation. It also needed order across an operation with many moving parts: arrivals, messages, cleaning, access and pricing.
What we did
Local SEO and online reputation
We worked on the complex's local presence and its online reputation. Together they lifted occupancy and visibility on booking platforms.
Online check-in and automated WhatsApp
Guests complete check-in online and receive the WhatsApp messages they need at each point of their stay.
Cleaning management
Cleaning sits in the same system as bookings, so each apartment is ready when the next guest arrives.
Smart locks with active verification
The system issues the access codes and actively checks they have been saved. A failure gets caught before the guest reaches the door.
Custom revenue management
Every week, AI analyses the prices of 4 competitors across a 52-week horizon. The findings arrive in a report by email.
The result
Revenue multiplied by 10 in the first year, with higher occupancy and more visibility on booking platforms. The complex also gained its own system to run daily operations. Every business starts from a different place, so treat this figure as a reference point and never as a promise. We kept improving after that first year: comparing the same month each year, bookings grow by an average of 100% and production by 40%, thanks to the revenue management software we built for the property.
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