The MAPS method: from data to a system that improves every month

MAPS is our own method. It organises the work into four phases, so we start with what has the most impact and measure every step. Nobody serious can guarantee rankings or AI citations, so we show you exactly what we measure.

  1. Map

    We understand your business, your area and your real demand through data

    Before we change anything, we study what you sell, where you want to work and what your customers actually search for. We give Search Console and real leads more weight than the estimated volumes from tools.

    • A snapshot of your current visibility on Google, Maps and AI answers.
    • A map of real demand by service and area.
    • A priority list ordered by impact.
  2. Activate

    We start with what has the most impact

    We begin with the changes most likely to move your business soonest: your profile, your key pages, how contacts are handled or whichever system is missing. Measurement is ready from the first moment.

    • Priority improvements applied to your digital assets.
    • Measurement set up to compare every step forward.
    • A defined path for contacts, so none get lost.
  3. Position

    We gain visibility on Google, Maps and AI answers

    We build relevance and authority through useful content, pages by service and area, reputation and structured data. We track where you appear and which sources AI engines use to answer.

    • Pages by service and area, created or improved.
    • A well-kept Google profile and an active online reputation.
    • Content prepared so AI engines can understand it and cite it.
  4. Systemise

    We automate, measure and improve every month

    What works becomes a system. We automate repetitive tasks, connect each contact to your CRM and use each month's data to decide the next step.

    • Automations that remove repeated manual work.
    • A monthly review of results using real data.
    • An improvement plan for the following month.

What we measure

Geo-grid

We measure your Maps ranking from many points on the map. A single ranking misleads: your visibility changes from one street to the next.

Search Console

We use Google's data on your searches, clicks and impressions. It carries more weight in our decisions than the estimated volumes from tools.

Real leads

We count calls, messages and forms, and follow what happens to each contact. This is the figure we care about most.

AI citations

We repeat fixed prompts in clean sessions and separate mentions, citations and recommendations by engine. We measure them because nobody can guarantee them.

Geo-grid: Maps position across points of the area. Illustrative example, not a real client.
Prompt by AI engine matrix
PromptChatGPTGeminiPerplexity
Best … agency in my cityRecommendationCitationMention
Who does … near me?CitationMentionCitation
Compare … providersMentionNot shownRecommendation
How much does … cost?CitationCitationNot shown
Illustrative example, not a real client.

How far can your business go?